What is conversational search?
Conversational search interfaces use AI capabilities to engage with customers in order to understand what they truly require. User interactions take place through dialogue and this mechanism is used to make product search easier. AI recommender systems understand customer needs by asking relevant questions and match products accordingly.
How does a conversational agent work?
Conversational agents can solve the following problems
- "I have a large assortment of products"
- If a website has a large assortment of products, e.g. an electronics retail site that has 5000+ products, visitors will find it difficult to search for the product they need. A chatobot can help them to quickly find a perfect product, thus saving browsing time on search.
- "I get a large number of queries from customers"
- Chatbots are a perfect match to solve customer queries as they are dialogue-based and work as per the customer's preference. They are hence a valuable resource for B2B as well as B2C businesses.
- "Visitors frequently bounce off my website"
- Chatbots are by nature user-friendly and doesn't use traditional filters. They are highly interactive and successfully retain visitors on your website.
- "I want to know more about my customers' purchase behavior"
- When using our Guided Selling solutions, excentos analytics will give a detailed picture on how your products are faring with different customer segments. They provide a lot of insightful data such as market information, improvement suggestions, seasonal buying trends, etc.
Our conversational agents and Product Guides
come with even more advantages
What our customers can tell you...
We saw significantly higher growth rates for all products integrated in the advisor compared to the overall product range. The excentos staff were always there to support us for any questions and helped us to get the most out of the platform.
Customers who use the excentos Gift Finder are 3 times more likely to make a buying decision than those who do not.
Digital consulting with excentos is now an essential part of our marketing, and we are very satisfied with the results.