Analysis and User Statistics

excentos Analytics gives access to detailed and valuable user statistics. It also quickly generates online-reports.

 Analytics gives insights to intensity of usage, use patterns and shopping criteria:

• access numbers

• Clickpath-analysis as well as access and exit points

• Evaluation of product preferences and purchase criteria like willingness to pay, popular brands and colors

• Conversion funnel analysis from starting the Product Advisor to shopping-cart or other predefined exit points

• Graphic interpretation, for example: geo map overlay, drilldown functionality

• Conversion-tracking: evaluation of purchases up to 30 days after Advisor application usage

By request excentos Product Advisor can also be connected to your current web analytics system.

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